Businesses Are Powered by People


Magic happens when people gather with intention. As a business owner, you want to make sure the right people are gathered and they are doing what they are meant to do. Otherwise you end up with lackluster magic. 

As humans, we need connections to learn and grow. In groups, we iterate, congregate, and accelerate the genesis of new innovations. Businesses are powered by people and built on trust, likeability, and an emotional connection to customers. We aren’t just talking national brands and Fortune 500 companies, we’re also talking about the teams that solopreneurs hire to execute their visions.

To put that passion into action, you need a team that has the “hum” to work in synergy together. When you are powered by the right people, you have more bandwidth to achieve greatness. It’s more than even just having the right people, it’s having them in the right spots so everyone succeeds. 

How to Find the Right Talent for Your Business

The combination of the right people in the right roles is the sweet spot for your business to operate at optimum efficiency. Hiring the wrong people or even hiring the right people for the wrong jobs can be costly. It’s not just the cost of advertising, screening, interviewing, hiring and onboarding that gets expensive. There’s the cost of getting your new team member up and running and making magic.

Let’s face it, Rome wasn’t built in a day. It takes time for new team members to get effective and productive in their new roles. You need to leave time for that ramp up to excellence and time is money. But how do you know you have the right people in place?

What to Look for When Hiring

When you are checking for right fit, it’s about more than just if a person has the technical skills to do the job. Talent isn’t enough. You also have to look for: 

  1. Cultural fit. Do they fit in? Do they have what it takes to improve your organizational culture? You don’t need everyone to sing the same note, but harmony can be a beautiful thing, not just in music but also in the workplace. 
  2. Values fit. Do they share the values of your brand? As employees, they represent you and their actions reflect on you. How they show up contributes to the productivity of the rest of the team and can impact client experience. One bad apple can spoil the bunch because poor attitudes are contagious.  Make sure you pick the right fruit!
  3. Passion fit. Does what you are asking them to do light them up? They need to be motivated towards action and results and passion ignites the fire of productivity.  Your team members need the inner spark to help your brand really shine. 

Creating the Right Roles for the Right People

Getting the right people in the right seats isn’t just a recruitment challenge, it’s also an organizational development pursuit. It’s about more than what your people bring to the table, sometimes you need to order new furniture to accommodate everyone. Sometimes you need to create the right seat to put the right person in it. 

You might need to challenge your own assumptions about what support you need and what that will look like. It’s a process to undertake, but it’s worth having a functioning team that is aligned with their purpose and happy at work. 
You might be running your own business, but that doesn’t mean you need to do it alone. The right team will position you for success and when you get people doing work they love, the impact your business makes goes beyond your customers. Gather people with intention and get ready for magic.

I'll find the right people to power your business. Let's chat.


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